Warner Bros. Pictures (first era)
1923-1962
The famous shield of WB has its start in the very first logo of WB. This logo displayed a picture of the WB studio lot within the frame of the famous shield. The words “A Warner Bros. Production” surrounded the shield to identify the company.
This picture shows the Burbank, California studios where WB first started. This is both a salute to their beginnings as well as a symbol representing the fact that they solely produce movies. This logo also sought to tap into the romance of Hollywood at the time. People of the time were fascinated with movies (much like they are today) and this image of a studio gave consumers an inside glimpse of the studio where the movies were made.
It is also important to note that the WB (standing for WB’s of course) only fills up the bottom half of the shield. This will change in all succeeding logos.
1925-1929
Missing alternative logo
1929-1937
Missing alternative logo
1937-1972
1953-1972, 1985-present
Warner Bros.-Seven Arts
1967-1970
Warner Bros.
1970-1972
Missing alternative logo
1972, 1985-2001
1972-1989
Warner Bros. Pictures (second era)
1993-present
2003-present
